![]() While former Miss India Sarah-Jane Dias was signed for one of the two female lead characters, making her Telugu film debut, Jiah Khan, and Shazahn Padamsee, who starred in Orange opposite Ram Charan Tej, were considered for the other role. It turned out that Abburi Ravi was roped in to write the dialogues, while the screenplay was provided by Rahul Koda. Reports also claimed that Krish, director of critically acclaimed films Gamyam (2008) and Vedam (2010), would pen the dialogues for the film, besides revealing that it would feature two female leads. He had planned to shoot both projects simultaneously from March 2011 on, but since that was not possible, he was forced to drop one of the projects, with Vishnuvardhan eventually deciding to direct this film. Vishnnuvardhan, following the release of his 2009 film Sarvam, which fared poorly at the box office, had been working on two scripts - the other one being the prequel to the 2007 version of Billa - but was unable to start either project due to unavailable dates of Pawan Kalyan and Ajith Kumar. ![]() In November 2010 sources reported that director Vishnuvardhan would direct a film featuring Pawan Kalyan in the lead role, to be produced by Neelima Nagesh and Shobu Yarlagadda.
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